Today’s job candidates are sitting in the cat-bird seat. In other words, they can pick and choose where they want to pursue their careers. As they do so, to continue this feline analogy, they don’t just pounce and randomly apply for jobs. Rather, they carefully research potential employers to get a good sense of what… Read More »
Branding plays a key role in a successful advertising campaign. And, when it comes to talent recruitment, employer branding can help your company rise above its rivals. To understand why, let’s answer some of the biggest questions surrounding employer branding. What Is Employer Branding? For employers, branding refers to their reputation and what it means… Read More »